January is National Whole Wheat Bread Month.  While it might seem like something we’d make up, you can check it out yourself if you don’t believe us.  We’re honored to share the month with such esteemed causes/organizations/issues as Glaucoma Awareness, Cervical Health, Radon Action, Image Improvement, Cleaning Up Your Computer, and –lest we forget– the Eradication of Colonialism.

As you can see, there are plenty of things vying for your attention once Hannukwanzakistmas is off of the radar.

Someone in my family might need a glaucoma test but I don’t (I probably need hearing aids but I’ll wait until National Hearing Month to concern myself with getting them).  I don’t have a cervix and I’ve got no clue why there is a call to action out concerning Radon.  Each of these things is important to someone but they aren’t important to everyone. 

Whole Wheat Bread is different. I can guarantee you that eating whole grains is a good thing for everyone.  Anyone who follows our Facebook or Twitter feeds knows how often we link to articles about whole grain health benefits (this one still amazes me: Whole Grains reduce stroke by as much as Pharmaceuticals).  What you might not realize is that there is a richness of flavor to whole wheat bread that is lacking in white bread… have you ever had a poached egg over a slice of toasted Dakota?!  You’ll never go back to white after trying it.


Also, Whole Wheat Bread (at least the Great Harvest version of it) is a “Real Food”.  Michael Pollan writes about Real Foods versus Food-Like Substances.  In one of his arguments for Real Food he specifically uses whole wheat bread as his case study: You can take a fiber supplement and all of the vitamins and minerals in pill form that you get in a slice of whole wheat bread but the body will not absorb them as well as it does from the slice of bread.

Come on in... even if you’re scared of bread that’s brown on the inside.  We’ll walk you through a few of the types of whole wheat bread that we have, give you a slice, and tell you how we like to eat it and how you can learn to enjoy it, too!